Budgeting as a Communication Tool
Don’t rebuild the entire budget from zero; target the fast‑changing lines. A creative agency reset software, travel, and advertising by proving each line’s link to results, freeing funds for client success. What category would you challenge first this quarter?
Budgeting as a Communication Tool
Give each owner a simple scorecard: budget, actuals, variance, and a narrative on actions. Celebrate learning, not perfection. Share your favorite metric and we’ll propose a scorecard layout you can present at your next team huddle.